Media Planners Operate with Computer Models of ________ That Are

question 143

Multiple Choice

Media planners operate with computer models of ________ that are used in decisions about media selection,scheduling,and weights (amount of budget) .

• A) animatics
• B) media efficiency
• C) heuristics
• D) media optimization
• E) wave analysis

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Definitions:

Comment Lines

Lines within a program's code meant for documentation purposes and not executed as part of the program's logic.

Syntax Error

An error in the syntax of a sequence of characters or tokens that is intended to be written in a particular programming language.

VBA Keyword

A reserved word in Visual Basic for Applications programming language that has a special meaning and is used to execute specific commands or tasks.

Visual Basic Editor

An integrated development environment (IDE) used for editing VBA (Visual Basic for Applications) code within Microsoft Office applications.