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A New Variant of Tea That Is Higher in Antioxidant

question 9

Multiple Choice

 A new variant of tea that is higher in antioxidant content is being targeted at consumers who are health conscious and seek organic food products by retailing them in stores that sell organic food products only. This is an example of the _____ segmentation approach.


Definitions:

Publicity

The process of promoting products, services, or brands through public media and communications to gain public attention or awareness.

News Media Outlets

Organizations that distribute news and information to the public through various platforms, such as television, radio, newspapers, and websites.

Tracking

The process of monitoring the movements, activities, or performance of an object or individual over time.

Opportunity

A set of circumstances that makes it possible to do something, often seen as a chance for progress or advancement.

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