Brand Preference Is a Degree of Brand Loyalty in Which

question 256

True/False

Brand preference is a degree of brand loyalty in which a customer definitely prefers one brand over competitive offerings and will purchase this brand if available.

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Definitions:

Cost Leader

A strategy or company that aims to achieve a competitive advantage by reducing operational costs and offering lower prices than competitors.

Efficiently

Performing or functioning in the best possible manner with the least waste of time and effort.

Customer Oriented

A business strategy focusing on creating a positive experience for customers through services and products tailored to their needs and feedback.

Differentiation

The practice of differentiating a product or service to make it appeal more to a specific target audience.