Which of the Following Promotion Tools Is Most Likely to Be

question 85

Multiple Choice

Which of the following promotion tools is most likely to be successful in aiding the comprehension process of potential buyers? 

• A) Personal selling
• B) Advertising
• C) Sales promotion
• D) Public relation

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Definitions:

Actual Customer Orders

Purchase requests made by customers for goods or services, representing real demand rather than forecasted sales.

Push Manufacturing

A type of production strategy where products are made in anticipation of customer demand based on forecasts, leading to stockpiling.

Estimated Customer Demand

An approximation of the quantity of a product or service that consumers will purchase in a specified period.

Pull Manufacturing

A manufacturing approach that relies on demand to pull products through the production process, as opposed to producing goods in anticipation of demand.