Which of the Following Is an Advantage of Using the Undifferentiated

question 125

Multiple Choice

Which of the following is an advantage of using the undifferentiated targeting strategy?

• A)It helps firms to obtain a bigger share of the market and increase the market for their products overall.
• B)It appeals to more customer segments.
• C)It helps to diversify the business, thereby lowering the company's overall risk.
• D)It is much easier to plan promotional strategies for different products being offered to different segments of the market.
• E)It does away with the need to develop separate strategies for different groups.

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Definitions:

Job Crafting

The act of employees modifying and personalizing their job to better fit their strengths, passions, and motives, leading to improved job satisfaction and performance.

Job Resources

Various physical, psychological, social, or organizational aspects of a job that can help achieve work goals, reduce job demands, and stimulate personal growth.

Job Demands

The physical, psychological, social, or organizational aspects of a job that require sustained physical or mental effort.

Growth Need Strength

An individual's desire for personal development, particularly in the context of their professional life or work environment.