Examlex
Slogans are a key element of a brand's identity, as they can enhance a brand's image, aid in its recognition and recall, and help differentiate it in the minds of consumers.
Ego
In psychoanalytic theory, the part of the personality responsible for dealing with reality, balancing the demands of the id and superego.
Impulsive
Acting without forethought or consideration of the consequences, typically driven by immediate desires or emotions.
Illogical
Lacking sense or clear, sound reasoning.
Emotional
Pertaining to feelings or affective states, often influencing behavior, thought processes, and physical states.
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