Which of the Following Statements Is True About Source Credibility

question 100

Multiple Choice

Which of the following statements is true about source credibility?

• A)The influence of a knowledgeable source will be increased if audience members think he or she has underlying personal motives for advocating a position.
• B)Enhanced counterarguing should result in greater message acceptance and persuasion.
• C)The persuasiveness of a low-credibility source may decline over time due to the sleeper effect phenomenon.
• D)A very credible source is more effective when message recipients are not in favor of the position advocated in a message.
• E)Advertisers can increase the perception that their sources are trustworthy by using hidden cameras to show that a consumer is a paid spokesperson.

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Definitions:

Non-Verbal Cues

Forms of communication without words, such as gestures, facial expressions, posture, and tone of voice, which can convey a wide range of messages.

Self-Fulfilling Prophecy

A psychological phenomenon whereby an individual's or group's belief or expectation brings about its own realization, influencing their behavior to make the prediction come true.

Organizational Effectiveness

Organizational effectiveness is the extent to which an organization achieves its goals and meets the needs of its stakeholders through efficient use of resources.

Self-Serving Bias

The common tendency to attribute one's successes to personal characteristics and failures to external factors.