The Second Stage of the IMC Planning Process Is The

question 42

Multiple Choice

The second stage of the IMC planning process is the:

• A)mission statement
• B)development of marketing job descriptions
• C)promotional analysis
• D)advertising plan
• E)marketing plan

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Definitions:

Identifying Data

Information that can be used to recognize or distinguish an individual's identity.

Interview Technique

Methods and strategies used during interviews to effectively gather information or evaluate qualifications.

Plan Of Action

A detailed strategy or course of actions designed to achieve a specific goal or objective.

SOAP Format

A standardized method for documenting medical information, standing for Subjective, Objective, Assessment, Plan.