What Type of Segmentation Refers to Segmenting Markets by How

question 8

Multiple Choice

What type of segmentation refers to segmenting markets by how consumers act with regard to a brand or a product category?

• A)Geographic.
• B)Demographic.
• C)Psychographic.
• D)Benefit.
• E)Behavioral.

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Definitions:

Withdraws Socially

A behavior where an individual pulls back from social interactions, often due to psychological stress or discomfort.

Inappropriate Moments

Situations or behavior that are not suitable or proper in a given context or situation.

Sadness

An emotional state characterized by feelings of disappointment, loss, or helplessness, usually of a less intense nature than grief or depression.

Thought Disorder

A disturbance in the organization and expression of thought, often observed as fragmented or disconnected speech, indicative of certain mental illnesses.