A Marketer Who Uses Different Ad Formats or a Large

question 82

Multiple Choice

A marketer who uses different ad formats or a large number of screens is enhancing the consumers' motivation to attend to the message by _____.

• A) appealing to hedonic needs 
• B) using novel stimuli 
• C) using prominent cues 
• D) increasing relevance of brand 
• E) using motion

---

Definitions:

Interfaith Marriage

A marriage between individuals of different religious beliefs, often involving discussions on religious upbringing for offspring.

Religious Ceremonies

Rituals performed in accordance with the beliefs and practices of a religious faith, often to mark significant life events or religious dates.

Pluralism

A condition or system in which multiple diverse groups, beliefs, or values coexist within a society, and are allowed and encouraged to maintain their distinctiveness.

Interfaith

Involving or between different religions or members of different religions, often aimed at promoting understanding and tolerance.