The Most Meaningful Basis for Segmenting Target Audiences Is _____

question 82

Multiple Choice

The most meaningful basis for segmenting target audiences is _____ data.

• A) demographic 
• B) geographic 
• C) lifestyle/psychographic 
• D) product usage 
• E) geodemographic

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Definitions:

Continuous Process Improvement

The ongoing effort to improve products, services, or processes through incremental and breakthrough improvements.

Japanese Management

A unique style of corporate management originating in Japan, emphasizing consensus, long-term employment, slow decision-making processes, and strong loyalty to the company.

Narrow Job Classifications

The practice of defining job roles and responsibilities in a highly specific and restricted manner.

Flexibility

The ability to adapt to new, different, or changing requirements, conditions, or situations.