The Ultimate Responsibility for Determining Whether an Ad Deceives or Offends

question 62

True/False

The ultimate responsibility for determining whether an ad deceives or offends the target audience lies with the client.

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Definitions:

Discretionary

Pertaining to the freedom or authority granted to make decisions or judgments without being strictly bound by set rules or protocols.

Corporate Social Responsibility

A business model that helps a company to be socially accountable—to itself, its stakeholders, and the public—by practicing ethical and sustainable business practices.

Sustainable Development

Development that meets the needs of the present without compromising the ability of future generations to meet their own needs, typically focusing on balancing environmental, economic, and social welfare considerations.

Stakeholders

Individuals or groups that have an interest or stake in the outcomes of a project, decision, or organization.