Which of the Following Is a Quantitative Model to Budgeting

question 71

Multiple Choice

Which of the following is a quantitative model to budgeting advertising expenditures?

• A)ROI budgeting model
• B)Competitive parity model
• C)Computer simulation model
• D)Arbitrary allocation model
• E)Percentage-of-sales model

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Definitions:

Vernalization

The process by which exposure to cold temperatures for a certain length of time induces a plant to flower.

Thigmomorphogenesis

An alteration of plant growth in response to mechanical stimuli, such as wind, rain, hail, and contact with passing animals.

Rhizomes

Underground plant stems that send out roots and shoots from its nodes, involved in vegetative reproduction and storage.

Tubers

Thickened, usually underground parts of a stem or rhizome, storing nutrients.