_____ Advertising Is Done by Local Merchants to Encourage Consumers

question 2

Multiple Choice

_____ advertising is done by local merchants to encourage consumers to shop at a specific store, use a local service, or patronize a particular establishment.

• A)Trade
• B)Professional
• C)Direct response
• D)Retail
• E)National

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Definitions:

Acceptance

The act of agreeing to the terms of an offer, thus creating a binding contract between the parties.

Buyer

An individual or entity that purchases goods or services from a seller for money or other agreed consideration.

Liquidated Damages

Damages specified as a term of the contract before a breach of contract occurs.

People's Republic

A type of state that is officially governed by the people or their representatives, often used by countries with Communist or Socialist governments.