Examlex
A blogger writing about the brand is an example of an opportunity to create a measurement map.
Corporate Philanthropy
The act of a corporation donating some of its profits or resources to charitable organizations or causes.
Charitable Activities
Actions or efforts aimed at providing aid, support, or donations to help individuals, communities, or causes in need.
Strategic Greening
A type of environmental marketing activity that integrates and coordinates all of the firm’s activities on environmental issues across every functional area.
Limited Changes
Minor or restrained modifications made to a product, service, or policy, often aimed at improvements without overhauling the existing structure.
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