How Does Utilitarian Value Differ from Hedonic Value

question 47

Multiple Choice

How does utilitarian value differ from hedonic value?

• A)Utilitarian value is a form of perceived value.
• B)Utilitarian value is obtained from products rather than services.
• C)Utilitarian value can be viewed as a means to an end.
• D)Utilitarian value can be enjoyed without making a purchase.

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Definitions:

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