Before Kimberly Campbell Opened Her Jiffy Print Store, She Processed

question 63

Multiple Choice

Before Kimberly Campbell opened her jiffy print store, she processed several large print jobs for local merchants for free, to demonstrate the quality of her service and to solicit feedback. Two of the merchants wrote favorable reviews of Kimberly's service, and agreed to let Kimberly post the reviews on her company's Web site. The companies that wrote the favorable reviews are referred to as ________.

• A) appreciation reports
• B) acknowledgement accounts
• C) referent accounts
• D) tribute reports
• E) approval reports

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Definitions:

Franchisee

An individual or company that acquires the rights to operate a business under the franchisor's brand and business model.

Orangetheory Fitness

A franchise-based fitness company offering hour-long, high-intensity workout classes that combine cardiovascular and strength training.

Limited-Service

Refers to businesses or offerings characterized by a reduced or more focused range of services, typically at a lower cost.

Exclusive-Service

A service provided under conditions where the provider has agreed to supply services exclusively to a specific customer or market segment.