Customers Are Always Able to Articulate Their Needs in Terms

question 1

Multiple Choice

Customers are always able to articulate their needs in terms of

• A) their attitudes and feelings.
• B) their behaviour.
• C) their demographic variables.
• D) their psychographic variables.
• E) their basic care needs.

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Definitions:

Dealer

An individual or company involved in the buying and selling of goods or securities in their own account.

Moral Hazard

The risk that one party to a contract will engage in behaviors that are undesirable to the other party, due to asymmetrical information or guaranteed protections.

Information Gathering

The process of collecting data and information from various sources to understand a subject or solve a problem.

Artist

An individual who creates art, such as paintings, music, sculpture, or literature, often using a range of materials and techniques.