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Keys to the success of direct mail are the mailing lists.
Pounds
Pounds refer to a unit of mass used in the imperial system, or can also refer to the British currency (GBP).
Direct Materials
Raw materials that are directly traceable to the manufacturing of a product and are a significant portion of the product's cost.
Selling and Administrative Expenses
Costs related to selling a product and managing a business, excluding direct production costs.
Standard Cost
A predetermined cost of manufacturing, selling, or any business operation, which is used for budgeting and assessing performance.
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