A Copywriter Can Determine How Much Space He or She

question 86

Multiple Choice

A copywriter can determine how much space he or she has to work with and how much copy to write after seeing the print ad's:

• A)headline.
• B)subheads.
• C)body copy.
• D)layout.
• E)illustration.

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Definitions:

Sympathy

Feelings of pity and sorrow for someone else's misfortune, reflecting an understanding or compassion for their situation.

Positive Psychology

A branch of psychology that focuses on the study of positive human functioning and flourishing on multiple levels, including the personal, relational, and societal.

Savoring

The power to focus on, value, and even boost the enjoyment of almost any experience, whether great or small.

Resilience

The ability to recover quickly from difficulties or adversities.