One Way a Supermarket Can Make Its Ads Seem More

question 61

Multiple Choice

One way a supermarket can make its ads seem more trustworthy is by:

• A)showing customers talking about the supermarket on hidden cameras.
• B)hiring new attractive actors and actresses who look like people wished they looked.
• C)using cartoon characters in humorous shopping experiences.
• D)using loud music or an unsettling color combination.
• E)advertising repetitively in short intervals.

Understand the definition and applications of data mining.

Comprehend the different scales of measurement and their applications.

Grasp the distinction between sample size and population size, and the implications for statistical analysis.

Recognize the principles of statistical inference and its application in interpreting sample data to make generalizations about a population.

---

Definitions:

Indirectly Paid

A form of compensation or remuneration not made directly through monetary payments but through other benefits or services.

Wasted Coverage

Advertising or marketing effort that reaches an audience not interested in the product, resulting in inefficient spending.

Personal Selling

A sales approach involving direct interaction between a salesperson and a potential customer, usually aimed at persuading the customer to make a purchase.

Sales Promotion

Marketing activities designed to stimulate immediate purchases through incentives like discounts, samples, or special events.