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According to the theory of operant conditioning,negative reinforcement decreases the likelihood of a reinforced behavior.
Gross Profit Rate
A financial metric that shows the proportion of money left from revenues after accounting for the cost of goods sold.
Rate of Return on Total Assets
A financial ratio that measures the efficiency of a company's use of its assets in generating profit, calculated by dividing net income by total assets.
Rate of Return on Common Stockholders' Equity
A measure of the profitability relative to the shareholders' equity, demonstrating how efficiently equity is used to generate profits.
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