As Noted in Strategy Highlight 2

question 41

Multiple Choice

As noted in Strategy Highlight 2.1,the small Japanese company with the electric rice cooker became the highly successful firm Sony.However,more recently Sony has not performed very well.To what can this be attributed?

• A) Large competitive pressures in their strategic group has cost Sony much market share and thus revenue opportunity.
• B) A failure to set new stretch goals after accomplishing many of their older ones.
• C) The strategic planning process was highly flawed.
• D) The recent economic downturn was too much for the firm to adjust to.

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Definitions:

Color Photo

An image or photograph produced with the replication of colors as perceived in nature or reality.

Black

A color resulting from the absence of or complete absorption of visible light; often used in text to provide high contrast.

White

The color produced by the combination of all the colors of the visible spectrum.

Gray

A color between black and white in the color spectrum, often used to denote neutrality or uncertainty.