When Students of a Marketing Research Course Are Asked to Allocate

question 1

Multiple Choice

When students of a marketing research course are asked to allocate 100 points among four members of the group to represent the effort put forth by each member, this is an example of what type of scale?

• A) Graphic-ratings scale
• B) Semantic-differential scale
• C) Constant-sum scale
• D) Stapel scale
• E) Likert scale

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Definitions:

Machining Department

A section within a manufacturing facility where materials are cut, shaped, and finished into parts using machines and tools.

Finishing Department

A stage in manufacturing where products undergo final processes such as polishing, painting, or packaging before being ready for sale.

Predetermined Overhead Rate

A rate calculated at the beginning of the fiscal period to estimate indirect costs based on a certain activity, such as machine hours or labor hours.

Direct Labor-Hours

The cumulative amount of time spent working directly in the production of a good or the delivery of a service.