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What Is the Purpose of Force-Field Analysis in the Change

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What is the purpose of force-field analysis in the change management process?


Definitions:

Fair Values

An estimate of the market value of an asset or liability, based on current prices in an active market.

Acquired Entity

A company that has been purchased or taken over by another entity.

Brand Name

The distinctive title or symbol used to identify a product, service, or company, distinguishing it from competitors.

Cost Model

An accounting method used to value an asset based on its historical cost minus any accumulated depreciation and impairment losses.

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