Assume the Full-Page Rate for a Magazine Aimed at Producers

question 11

Multiple Choice

Assume the full-page rate for a magazine aimed at producers and marketers of meat products is $1,200.The magazine has a circulation of 12,000.Compute the CPM.

• A) $100
• B) $120
• C) $1,000
• D) $10
• E) $1.2

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Definitions:

Proposals

Documents or presentations submitted to offer solutions, services, or projects, intending to persuade or inform the recipient.

Digital Channel

A platform or medium for communication or distribution that is based on electronic technology, such as the internet, digital TV, or email.

Written Medium

A form of communication that involves the use of written language to convey information or ideas.

Channel And Medium

The means or system used to convey messages or information from sender to receiver, including both the method (channel) and the tools (medium).