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The Share of Market/share of Voice Method Has Three Steps

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The share of market/share of voice method has three steps: defining objectives,determining strategy,and estimating cost.


Definitions:

Countertrade

A method of trade in which goods or services are exchanged for other goods or services rather than for money.

Equivalent Amount

A value or quantity that corresponds or is considered equal in value, function, or significance to another in a different context or format.

Philippine Corn

A major agricultural crop in the Philippines, important both for domestic consumption and as a component of the country's agricultural exports.

Tariffs

Government taxes on products or services entering a country that primarily serve to raise prices on imports.

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