Why Is Local Advertising Often Referred to as Retail Advertising

question 45

Essay

Why is local advertising often referred to as retail advertising? Is all retail advertising local advertising?

---

Definitions:

Profit And Loss

A financial statement that summarizes the revenues, costs, and expenses incurred during a specific period of time, typically a fiscal quarter or year, to show the company's financial performance.

Making Decisions

The process of selecting a course of action from several alternatives to achieve a specific objective.

Management Accounting Responses

The actions or strategies that management accounting suggests or implements in response to financial analyses or business challenges.

E-Commerce

The exchange of goods and services, or the transfer of money or information, across an electronic network, mainly the internet.