Rashid Has Been Asked to Target an Affluent Neighborhood in Toledo

question 77

Multiple Choice

Rashid has been asked to target an affluent neighborhood in Toledo to sell his company's vacuum cleaners.With a sample,he goes from door to door to see if he can find someone who is interested in buying a vacuum cleaner or to watch a demonstration at least.Rashid is engaging in _____ in this scenario.

• A) cold calling
• B) data mining
• C) personalized telemarketing
• D) seeding
• E) deep selling

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