The Click-Through Rate Is a Measure of The

question 199

Multiple Choice

The click-through rate is a measure of the:

• A)number of clicks performed by an average user when searching for information through a search engine.
• B)number of ads served up to a user on a search engine per query.
• C)percentage of people presented with a banner ad who click on it.
• D)number of Web pages viewed by a user after clicking through an ad.

---

Definitions:

Freehold Estates

A type of ownership of real property that grants the holder complete control for an unlimited period.

Uncertain Duration

Describes a time period whose end point is not predetermined or known, often applying to contracts or agreements.

Ownership Interests

The legal rights and claims an individual or entity has over a property or business.

Partition

The division of real property among co-owners so that each owns a specific portion of the property, or the sale of such property and division of proceeds among co-owners.