The Function of Music in a Commercial Is to Do

question 47

Multiple Choice

The function of music in a commercial is to do all of the following EXCEPT:

• A) provide a pleasant background for the message
• B) create a mood state that will make consumers more receptive to the message
• C) help establish or communicate a key selling point
• D) showcase a famous music artist

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Definitions:

Treasury Bonds

Long-term government securities issued with the promise of payment upon maturity with a fixed interest rate.

Return

The income generated from an investment or the gain from an asset relative to the investment's or asset's cost.

Risk

The potential for losing something of value or the chance of an action leading to an undesirable outcome.

Financial Statements

Compiled reports that show a company's financial health, including balance sheet, income statement, and cash flow statement, among others.