For Most Marketers,the Ultimate Form of Feedback Is

question 86

Multiple Choice

For most marketers,the ultimate form of feedback is:

• A) use of reply cards
• B) store visits
• C) sales
• D) consumer inquiries

Understand the development and management roles in social media strategy.

Articulate the importance of disclosure requirements within social media policy.

Recognize the importance of committed staff time for successful social media marketing.

Understand the trade-offs in costs between social media marketing and traditional marketing approaches.

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Definitions:

Timetable

A scheduled plan of times at which events, classes, or transport services are intended to occur.

Budget Management

The process of planning, organizing, directing, and controlling the financial resources and spending of an organization or project to achieve its objectives.

Strategic PR Objectives

Specific goals set by public relations professionals to guide communication efforts and measure success in influencing public perception and achieving organizational goals.

Corporate Strategy

The broad strategy and orientation of a company, along with how its different business units cooperate to accomplish specific objectives.