Which of the Following Is NOT a Reason Why an Advertising

question 17

Multiple Choice

Which of the following is NOT a reason why an advertising agency might use a group system organizational structure? It would:

• A) allow agency personnel to become very knowledgeable about a particular client's market and business
• B) ensure continuity in servicing a particular account
• C) provide better pricing to a key client
• D) to provide superior service for its accounts

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Definitions:

Reward Center

Areas in the brain, such as the nucleus accumbens, which are involved in the reinforcement of behaviors by producing feelings of pleasure.

Sensory Control

The regulation or management of sensory input to alter perception, behavior, or physiological responses.

Reward Circuits

Neural pathways in the brain that regulate the motivation and pleasure response, critical in learning and addiction.

Pure Enjoyment

The experience of pleasure or satisfaction obtained without any ulterior motive or external incentive.