Which of the Following Statements Explains Why an Organization Would

question 64

Multiple Choice

Which of the following statements explains why an organization would want to use an outside advertising agency?

• A) An outside advertising agency saves money for the client.
• B) An outside advertising agency helps the client gain more prestige and a better image.
• C) An outside advertising agency has more knowledge of the brand's identity and its previous promotional activities.
• D) An outside advertising agency provides the client with the services of highly skilled individuals who are experts in a number of areas including creative, media, and research.

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Definitions:

Preferences

The tastes, desires, or choices that consumers have regarding products, goods, or services.

Indifference Curves

Graphical representations used in economics to show different combinations of goods or services between which a consumer is indifferent.

Utility

Represents the satisfaction or benefit a consumer receives from consuming a product or service.

Transitivity

In decision theory and economics, transitivity refers to the logical consistency in preference ordering such that if Option A is preferred over B, and B over C, then A should be preferred over C.