Sampling for a Product Such as Expensive Skin Cream That

question 29

Multiple Choice

Sampling for a product such as expensive skin cream that is designed to reduce wrinkles over a long period of time might not be feasible because:

• A) it cannot be broken down into small sizes
• B) it may be too expensive to give away sample sizes that would be adequate to demonstrate the cream's benefits since it has to be used repeatedly
• C) it may be too difficult to find a way to distribute the samples
• D) consumers may think it is of poor quality since samples are being given away

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Definitions:

Piece-rate System

A compensation method in which employees are paid based on the quantity of work they complete, rather than the hours worked.

Product Manufacturing

The process of converting raw materials or components into finished goods that meet a company's specifications and can be offered to the market.

Fiberglass Pipes

Tubular products made from fiberglass, a strong and lightweight material, used in various applications such as plumbing, industrial processes, and infrastructure.

Employee Stock Ownership Plan

A program that gives employees ownership interest in the company through the acquisition of its stocks, often used as a corporate finance strategy.