Which of the Following Sales Promotion Techniques Would Be Most

question 78

Multiple Choice

Which of the following sales promotion techniques would be most effective for generating excitement or interest in a brand?

• A) Coupons
• B) Price-off deals
• C) Bonus packs
• D) Contests/sweepstakes

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Definitions:

Decision Making

The process of identifying and choosing alternatives based on the values and preferences of the decision-maker.

Targeted Advertising

A marketing strategy that directs promotional messages toward a specific demographic, interest group, or audience segment.

Sophisticated Analytics

Advanced analytical methods and tools that are used to interpret complex data sets, providing deeper insights and aiding in decision-making.

Big Data

Immense datasets that are analyzable through computational techniques to identify patterns, trends, and correlations, with a focus on human behavior and social interactions.