All of the Following Are Reasonable Objectives for Trade-Oriented Sales

question 93

Multiple Choice

All of the following are reasonable objectives for trade-oriented sales promotions EXCEPT:

• A) to obtain distribution and support for new products.
• B) to maintain trade support for established brands.
• C) to encourage the trade to display and support established brands.
• D) to differentiate a brand through image enhancement.

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Definitions:

General Conclusion

A final statement or judgment that summarizes the outcomes or findings of a discussion, analysis, or study.

Faulty Logic

A flawed reasoning pattern that leads to incorrect conclusions, often due to invalid premises or logical fallacies.

Persuasive Messages

Communications crafted to influence the attitudes, beliefs, or behaviors of the audience.

Hasty Generalizations

A logical fallacy where a conclusion is made based on insufficient or biased evidence, leading to an overgeneralized belief.