Salespeople

question 75

Multiple Choice

Salespeople:

• A)Generally do not participate in the forecasting process.
• B)Are often poor forecasters.
• C)Tend to forecast high.
• D)Are often good forecasters.
• E)Tend to forecast low.

---

Definitions:

Standardization

The process of making something conform to a standard in order to ensure consistency and interoperability across different platforms, products, or systems.

Multidomestic Strategy

A strategy that concentrates on the development of foreign markets by selling to foreign nationals.

Multinational Strategy

Standardizing the products and services around the world to gain efficiency.

Cross-Cultural Competencies

Skills and abilities that enable individuals to effectively operate and communicate in different cultural contexts.