An Automobile Company Posts a Video of Its New Solar-Powered

question 171

Multiple Choice

An automobile company posts a video of its new solar-powered car on its page in a popular social networking site.This is an example of a firm

• A) using a paid media to create a brand image.
• B) using social media for publicity.
• C) applying personal selling to get immediate response.
• D) conducting a social audit.
• E) showing its support for corporate social responsibility through sales promotion.

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Definitions:

Positive Outcomes

Refers to the beneficial results achieved from certain actions or circumstances.

Mundane Environmental Stress

The stress experienced from everyday issues and minor annoyances, such as traffic or noise, that accumulate over time.

Modern Day Racism

Forms of racism that exist in contemporary society, often more subtle and systemic than overt racial discrimination.

Kinship Bonds

The connections and relationships among people based on blood, marriage, or adoption.