Which Variation of Personal Interview Surveys Helps Reduce the Cost

question 29

Multiple Choice

Which variation of personal interview surveys helps reduce the cost of locating consumer respondents?

• A) Pull interviews
• B) Mall intercept interviews
• C) Push interviews
• D) Perception interviews
• E) Subjective interviews

---

Definitions:

Rh Incompatibility

A condition that arises during pregnancy if an Rh-negative mother's immune system reacts against Rh-positive baby blood cells.

Antibodies

Proteins produced by the immune system that recognize, bind to, and help neutralize foreign substances such as bacteria and viruses.

Thalidomide

A medication once used during pregnancy that led to severe birth defects, now used under strict controls for some diseases, including multiple myeloma and certain skin conditions.

Birth Defects

Abnormalities of structure, function, or body metabolism present at birth that can lead to physical or mental disability, or sometimes death.