The Diffusion of Innovations Process Describes the Process by Which

question 66

Multiple Choice

The diffusion of innovations process describes the process by which _______.

• A)a product evolves in the new product development process
• B)a new idea spreads through a company over time
• C)a new product spreads throughout a market over time
• D)a new idea is accepted by the competition

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Definitions:

Phenomenon

An observable event or a fact that can be scientifically described or explained, often intriguing or unusual.

Data Analysis

The process of systematically applying statistical and/or logical techniques to describe, illustrate, condense, recap, and evaluate data.

Testing Hypotheses

The process of carrying out experiments or observations to determine whether the initial assumptions (hypotheses) are supported or refuted.

Scientific Method

A systematic approach to research and experimentation characterized by observation, hypothesis formulation, experimentation, and conclusions.