A "Product" Can Be Anything That Has the Capacity to Satisfy

question 28

Multiple Choice

A "product" can be anything that has the capacity to satisfy customer needs by providing some form of benefit or value, whereas a(n) _______ distinguishes the offering of one company from those of others.

• A)brand
• B)good
• C)service
• D)experience

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Definitions:

Instrumentality

The perception or belief about the extent to which a particular action will lead to a desired outcome.

Evolutionary Theory

A scientific explanation for the diversity of life, proposing that species change over time through mechanisms like natural selection and genetic drift.

Offspring Survival

Refers to the ability of an offspring to survive to reproductive age, encompassing factors like health, protection, and nourishment provided by the parents.

Evolutionary Psychologists

Scientists who study the psychological structures from an evolutionary perspective, theorizing that human behaviors and mental processes have evolved to solve adaptive problems.