Examlex
A website's aesthetic appeal and functional look and feel reflected in site layout and visual design is referred to as
End-User Profile
A detailed description of the final consumer or user of a product or service, including demographics, preferences, needs, and behaviors.
Target Customer Group
A specific subset of the broader market that a business intends to reach and serve, identified by particular characteristics that align with the company's products or services.
Customer Segmentation
The process of dividing a customer base into distinct groups based on common characteristics, to target marketing efforts more effectively.
TAM
Total Addressable Market, which refers to the overall revenue opportunity available or total demand for a product or service within a market.
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