A Direct Channel Exists When

question 47

Multiple Choice

A direct channel exists when

• A) producers and end users deal with each other on a one-on-one basis.
• B) the producer and consumer perform numerous channel functions.
• C) a firm reaches different buyers by employing two or more different types of channels for the same basic product.
• D) an intermediary sells to other intermediaries, usually to retailers in consumer markets.
• E) an agent or broker brings ultimate consumers to manufacturers.

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Definitions:

Original Source

The initial point from which information, ideas, or materials are derived.

Social Rejection

The experience of being deliberately excluded or disregarded by others within a social context.

Aggression

Behavior aimed at causing harm or pain to others, which can be physical or verbal and is often a response to frustration.

Triggered Displaced Aggression

A type of aggression that occurs when an individual directs their aggressive response towards an unrelated target instead of the source of their frustration.