Segmentation Based on What Product Features Are Important to Different

question 207

Multiple Choice

Segmentation based on what product features are important to different customers is known as

• A)demographic segmentation.
• B)behavioral segmentation.
• C)psychographic segmentation.
• D)geographic segmentation.
• E)socioeconomic segmentation.

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Definitions:

Habitat

Place where an organism lives and is able to survive and reproduce.

Per Capita Rate

A statistical measure that expresses the quantity of something per individual person within a population or area.

Spawn

The process by which many aquatic animals release or deposit eggs into water.

Die-off

A sharp reduction in the population of a species due to environmental events or human actions.