In the VALS Framework, Consumers Motivated by Self-Expression Desire Social

question 117

Multiple Choice

In the VALS framework, consumers motivated by self-expression desire social or physical activity, variety, and risk. One segment of the two self-expression-motivated groups, known as __________, are young, enthusiastic, and impulsive consumers who become excited about new possibilities but are equally quick to cool.

• A)Experiencers
• B)Believers
• C)Makers
• D)Achievers
• E)Thinkers

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Definitions:

Brain Injured

Pertaining to any form of harm or damage to the brain that affects its functionality, which can result from trauma, stroke, infection, or other causes.

Cortex

The outer layer of the cerebrum of the brain, involved in high-level functions such as conscious thought, memory, and decision making.

Wrinkled

Describes a texture or appearance characterized by small lines, folds, or ridges; often associated with aging skin or fabric that has been crushed or creased.

Glial Cells

Non-neuronal cells in the central nervous system and the peripheral nervous system that do not produce electrical impulses but are essential for supporting neurons and modulating their function.