In the VALS Framework, the Segment with the Most Abundant

question 68

Multiple Choice

In the VALS framework, the segment with the most abundant resources, known as __________, includes successful, sophisticated, take-charge people with high self-esteem and resources of all kinds.

• A)Experiencers
• B)Innovators
• C)Makers
• D)Achievers
• E)Strivers

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Definitions:

Internal Validity

The extent to which the results of a study can be attributed to the variables that the researcher intentionally manipulated.

External Validity

The extent to which the results of a study can be generalized or applied to other settings, populations, or situations outside of the study itself.

Field Experiments

Field experiments are research studies conducted in natural settings outside the laboratory, aiming to investigate the effects of variables in real-world scenarios.

Stimulus Sampling

Using more than one exemplar of a stimulus (e.g., more than one violent video game).