A Salesperson Does Most of the Talking and Often Much

question 20

Multiple Choice

A salesperson does most of the talking and often much of the talk is about benefits of no use to the prospect.Customers often perceive this approach as a high pressure sales.What kind of sales presentation best fits these two statements?

• A) professional
• B) interactive need-satisfaction
• C) barrier
• D) memorized
• E) problem-solving

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Definitions:

Acid-Test Ratio

A financial metric that measures a company's ability to pay its short-term liabilities with its most liquid assets, excluding inventory.

Current Assets

Assets that a company expects to convert into cash, sell, or consume within one year or within the operating cycle, including cash, inventory, and accounts receivable.

Accounts Receivable Turnover

A financial ratio that measures how many times a company collects its average accounts receivable in a period.

Allowance for Bad Debts

A financial accounting technique to estimate and offset the amount of receivables that may not be collected.