The Degree to Which a Product Can Be Used on a Limited

question 115

Multiple Choice

The degree to which a product can be used on a limited basis represents which product characteristic influencing the rate of adoption?

• A) Complexity
• B) Trialability
• C) Observability
• D) Relative advantage
• E) Sampling

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Definitions:

Independent Variable

An independent variable is a variable that is manipulated or changed in an experiment to test its effect on a dependent variable.

Dependent Variable

The outcome factor in a study that changes in response to manipulations of the independent variable.

Predicted Score

An estimate based on a model or algorithm of what a variable's value will be based on other variables.

Regression Equation

An equation that describes the relationship between one dependent variable and one or more independent variables, often used to predict outcomes.