Estella Is Trying to Create an Advertising Message That Communicates

question 83

Multiple Choice

Estella is trying to create an advertising message that communicates the tangible features of her company's laptop computers,telling consumers about the relative advantages of her products as compared to other offerings in the market.Estella is trying to create a(n) __________ appeal.

• A) emotional
• B) niche marketing
• C) informational
• D) institutional
• E) reminder

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Definitions:

Foster Care

A system in which a minor has been placed into a ward, group home, or private home of a state-certified caregiver, referred to as a "foster parent".

Career Aspirations

Individual goals related to one's profession or occupation, often involving a desired job position, career path, or field of expertise.

Individuality

The unique qualities and characteristics that distinguish one person from others, highlighting the importance of personal identity.

Self-Identity

Self-Identity refers to an individual's perception of themselves, including their beliefs, characteristics, and how they relate to the world.